January 22, 2013

Book reviews as attack weapons!

Good book reviews can give an author a distinct selling advantage, and not just because you can use them in your publicity material. Honest reader recommendations are like gold dust and generate both interest in a book, and, more importantly, sales. So, it was interesting to read the following article in The New York Times.

Reviews on Amazon are becoming attack weapons, intended to sink new books as they are published. Read more...

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